Thu, Sep 24


Online Event

Cadence Connect ONLINE

Join us for a session specific to marketers! Together, we'll spend a little time collaborating with the constant change affecting our industry and hear from experts on the top trends you NEED to be tackling.

Registration is Closed
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Cadence Connect ONLINE

Time & Location

Sep 24, 2020, 12:00 PM – 1:00 PM

Online Event

About the Event

Budget Planning for 2021 & Ask the Experts

Join us for a one hour online Lunch & Learn with the experts! That’s YOU, PLUS the brilliant team from DIGIBLE, and a Twin Cities favorite - LAUREL ZACHER! We’ll be covering everything from prospect search behavior, must have digital marketing strategies, tour your way tips & Covid/crisis survival tactics to meet the challenges facing multifamily as we wrap up 2020.

Here’s the Agenda:

Introductions & Opening (5mins)

Collaborate on Twin Cities Market Conditions (10 minutes) - we encourage you to turn your mic & video on for this portion

  • Occupancy & retention
  • In-person tours?
  • Rate changes & concessions

Sit back, and learn from the experts & blow up that chat bar with your questions & comments!

Ask the Experts & Must Do Tips From Digible (20 minutes)

Renter trends, search behavior, and digital marketing musts from Digible Team - David Staley, Isobel Parish, & Nicole Brennan  

Their experts will:

  1. Explore apartment search behavior in the Twin Cities market with Q&A too
  2. The MUST HAVES when it comes to your digital tactics (with your vendor or in-house team)

Ask the Expert & Must Do Tips (20 minutes)

Offering modified leasing tours & pivotal marketing with Laurel Zacher, VP of Marketing and Talent Development

Security Properties Residential, Seattle 

  1. Tips for both marketing & training your variety of leasing tour styles
  2. MUST HAVES in Covid & Civil Unrest marketing strategies

Wrap Up and any other Q&A (5 mins)

This event registration is FREE, thanks in part to both Digible and Laurel Zacher for donating time out of their busy schedules, and expertise in their presentations! Please register with the intent to join, and to share your questions, comments, and concerns with the group. We're all in this together! 

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