Cadence Connect - May 2021 - Disrupting the Standard Leasing Process
Time & Location
About the Event
It's time to re-evaluate your leasing process!
Join us for this online session featuring a panel of experts dissecting the leasing process and discussing centralizing lead intake and disruptive strategies to add efficiency and create a stand-out prospect experience.
Lead demand is strong & the average number of follow-ups has increased from 5-8 to 8-12 to turn a lead from cold to hot and convert to a new renter. Add to that, our industry average of converting 5-8% of total leads to leases. That leaves a lot of opportunity in your prospect pipeline if you have the ability to nail your follow-up! It's also a ton of work on the same leasing agents you're asking to conduct tours (virtually and in-person) and process applications! There's no doubt, even the best teams are losing leads and neglecting personalized follow-up.
Now, more than ever, your teams need the efficiency of a CRM, and a disruptive solution to deliver a smooth prospect experience. Have you considered shifting your teams (and your process) to address lead in-take separately from prospect tours? What if you could effectively share leads across multiple sites in a region? How many more prospects could you convert if you could hand off the hottest leads to on-site agents, while still knowing those cold leads are being nurtured? And if you could do all of this, how would your ad spend be impacted?
Our panel of pros will share renter behavior insights and compelling tips to help you identify if centralizing, regionalizing, or simply disrupting your leasing process could positively impact your brand experience, and your bottom line!
Meet the Panel:
David Keinert - Sr. Director of Property Operations, Bigos Management
Josh Heck - Vice President, Anyone Home Inc.
Natalie Sobiech - Marketing Director, Highland Management Group, Inc.
Don't miss this discussion!
As an added bonus, and to entice you further to keep this RSVP, all those who attend, and participate through the entire session will be eligible to win the coveted You Betcha Box - unique locally made Minnesota goods delivered in their signature buffalo plaid box (a keeper itself!).
- Cadence Connect - May 2021$0$00$0